Overview of Breyta: AI-Driven Qualitative Data Analysis Tool

Breyta is an AI-powered service designed to assist research, UX, and product teams in analyzing qualitative data efficiently. The platform offers a range of features that streamline the process of data transcription, analysis, and insight generation, making it a valuable tool for handling large volumes of data.

Key Features

AI-Driven Data Analysis: Breyta provides instant synthesis of themes and findings from multiple files, helping users to analyze user interviews, tests, notes, and reports quickly.
Automatic Transcription: The service includes an automatic transcription feature that converts audio and video recordings into text, facilitating easier analysis.
Research Repository: Users can store and manage their data within Breyta’s research repository, which supports instant access to answers and insights, even from large datasets.
Evidence-Based Insights: The platform emphasizes accuracy and reliability, providing supporting quotes directly from the raw data to back up the insights generated by the AI.
Privacy and Security: Breyta is SOC 2 Type II certified, ensuring a high level of security for stored data. The company also complies with GDPR and prioritizes user privacy.

Workflow

Data Organization: Users can upload and organize their qualitative data on the platform.
Goal Definition: Users define specific goals for what they need to analyze or understand from their data.
Insight Extraction: Breyta’s AI analyzes the data based on the predefined goals and extracts relevant insights.
Additional Insights: The platform can dig deeper into the data to uncover further insights upon user request.
Data Storage: Insights and findings are stored for future use, maintaining the integrity and accessibility of the data.

Compliance and Data Management

Data Storage Location: All user data is stored securely in Scandinavia, Europe, using the Google Cloud platform.
PII Redaction: While Breyta does not remove personally identifiable information (PII) from the uploaded files, it attempts to redact PII from the findings and insights generated.
Data Deletion: Users can delete their data at any time, with automatic deletions occurring one year after upload. Once deleted, all traces of the data are removed, although anonymized and aggregated results from the data remain accessible.

Supported Languages

Breyta supports transcription and analysis in up to 36 languages, catering to a diverse global user base.

User Feedback

Users like Mohamed Hersi, a UX Designer & User Research Lead, and Cecilie Smestad, a User Experience Consultant, have praised Breyta for its scalability and the speed with which it delivers transcripts and insights. They highlight the platform's ability to save time and improve the accuracy of data analysis.

Conclusion

Breyta offers a robust solution for teams looking to enhance their qualitative data analysis processes. With its strong focus on security, user control, and evidence-backed insights, Breyta is a reliable tool for researchers and product developers aiming to derive meaningful conclusions from complex datasets.